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Use Business Name Generator to Name Your Store: 5 Brainstorming Strategies to Speed Up the Process

When it comes to starting your own online business and creating your store, choosing the perfect name is a crucial first step towards building a successful and memorable brand. Coming up with meaningful and catchy ideas is not so easy and usually feels like all great names are already taken.

In order to help you out, we’ve put together a list of great business name generator tools to use and great strategies that can get your creative juices flowing.

The Best Business Name Generator Tools 2019

Business name generators are software tools that help you generate catchy business names. There are numerous business name generators, but these are the best ones for 2019.

Business Name Generator


This is a simple domain name generator. Impossibility is super easy to use – you enter a keyword and tell if you want to add verb, adjective or noun to your keyword. The software will add new random words to the beginning or end of the keyword.

In just a few seconds, you will get a list of unregistered names (business names and domains).


This store name generator allows you to quickly search for available business and domain names. Enter some keywords and ideas, and Bustaname will list combinations of your business name ideas.

You can use Bustaname to check domain name availability and find the best domain for your online store.

Domain Hole

Domain home name generator offers a few different services:

  • Brainstormer: By entering a keyword, the name generator will provide you with a list of results including variations, popular TLDs, and domains.
  • Domain Name Generator: Find unique, random, pronounceable, and brandable business and domain names.
  • Instant Availability Check: If you already know how you want to name your online store – find out if the business and domain names are available. If not, explore similar variations.
  • Name Spinner: Get new business name ideas by combining your main keyword with hundreds of other words.
  • Complete Availability Check: This is an extended service and includes more variations and TLDs.

Shopify Business Name Generator

A free tool that combines a keyword or topic with other common words. Shopify’s online store name generator will provide you with a list of potential powerful business names.

This is the perfect tool if you are looking for inspiration.



Not your typical business name tool. Namelix is a website that gives you both a business name and a logo idea. All you do is enter a keyword (one or more) and Namelix will use similar words to generate new ideas.

You can also check the availability of domain names.

5 Brainstorming Strategies for Choosing a Killer Business Name

Free company name generators are great to use if you don’t have any ideas or you simply hit a creative block. However, these aren’t the only solutions to find ideas.

There are lots of places to inspire you.

Here are some great brainstorming strategies to find your dream business name

1.Think Outside the Box

When it comes to brainstorming, one of the most important rules to remember is that there is no bad idea. Don’t put too much pressure on naming your online store right because the truth is there is no perfect name. You choose a name and you make it perfect along the way.

Think outside the box. What is the first thing that pops up in your mind when thinking about your online store? Write down the words.

Business Name Generator

2. See What is Already Out There

Researching the options and possibilities will not only help you find out what is not available but can help you explore the business names you think are appropriate for your online store.

Start by checking out the competition and then browse marketplaces like Exchange.

Exchange is Shopify’s marketplace where sellers and entrepreneurs offer their online stores and websites for sale to potential buyers. You can find lots of different businesses – businesses that are ready to make their first sales or already established businesses. New businesses are posted every day. If you want to receive notifications, add your email and you will be notified when a new business is posted so you can be the first one to contact them.

3. Get Help

Brainstorming is an engaging process that can be done with other people or independently. If you have a team of employees, you can all gather around to donate your time and ideas. To make your brainstorming session remains on point, you should start with a question “What are you trying to solve? “How can we find the dream business name”

Choose a spot that your team doesn’t use for normal work or business meetings. You can rent out a room in a hotel or conference center or just move to a different floor in your office building.

Timing is important. First thing in the morning is when we are most creative.


4. Review Your Ideas

Once you and your team have come up with tons of ideas, you will need to sort through them.

When writing down your ideas, make sure to organize them by using categories or word banks. This could also spark some new post-brainstorm ideas.

If you have found 10 or more ideas, narrow down your choice to 2-3 possible business names.

5. Test Your Name

Get into a focus group that is representative of your target audience. You can ask friends or family or local shoppers to see which name ideas they like the most.

Consult with people who didn’t help you during the brainstorming process, people who aren’t related to your business.


While business name generator tools are great options to start with, they can’t replace brainstorming, creativity or intuition or as we like to call it – the human touch.

By using these 5 brainstorming strategies you will speed up the business naming process and find your dream online store name in no time.

So, are you ready to find a catchy and unique business name?